JD

Joana Flores Durand

Senior Digital Analyst & Media Planner at Tribeca Media

Joana Flores Durand is an experienced digital analyst and social media professional with a diverse background in digital marketing. Currently serving as a Digital Analyst at Tribeca_Media since January 2022, Joana has managed key accounts including Estée Lauder Companies and Agora Shop. Joana also has ongoing experience with Workana as a Social Media specialist since March 2018, and previously worked with notable companies such as Cheil Peru and Wunderman Thompson in similar analyst roles, focusing on clients like Samsung Perú and Hipermercados Tottus. Early career roles include strategy assistance at InkaFarma and account management at Webtilia, where Joana worked with prestigious clients such as Swissotel Lima. Joana holds a licenciatura in Ciencias de la Comunicación from Universidad de San Martín de Porres, a diploma in Marketing Digital from ISIL, and completed a course in Digital Marketing Strategies at Northwestern University's Kellogg School of Management.

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