Nicola Pavera

Nicola Pavera is an experienced SEO Specialist at Triboo Group since December 2022, previously serving as an SEO executive junior. Key skills include data analytics, on-page optimization, and utilizing tools such as Google Analytics, Google Search Console, and Screaming Frog. Nicola has extensive experience in client relations, SEO audits, and market analysis using platforms like Semrush and Sistrix. Prior to Triboo Group, Nicola held roles in SEO and marketing at JECO Pavia, focusing on content management through WordPress and branding strategies. Additional experience includes positions at H-Ventures Group, Arzanà, and Profilo Parucchieri, contributing to marketing campaigns and project analysis. Currently, Nicola is pursuing a master's degree in Digital Communication, Marketing, and Media Studies at Università di Pavia, with prior education from Università degli Studi di Ferrara and Cardiff University.