Cas Bekkers is a seasoned marketer currently positioned at Tricorp, responsible for brand positioning, SEA strategy development, and social media management across multiple platforms. With a background in sales and customer relations from Suitable and marketing internship experience at Alphabet Netherlands, Cas has honed skills in customer journey optimization and campaign creation. Previous leadership as a team leader at Albert Heijn involved employee motivation, training, and process management. Educational qualifications include a Master’s and a Premaster in Marketing Management from Tilburg University and a Bachelor’s in Retail Management from Avans University of Applied Sciences.