J Penney Frohling

Advisory Partner at Trimstone Partners

J Penney Frohling is an accomplished advisory partner and co-founder of Trimstone Partners, a firm established in April 2024 to support management teams in the insurance and asset management sectors through strategic change. Currently serving as managing partner at Ethos Partners since September 2023, Frohling emphasizes high-impact engagements. With over 30 years of experience in financial services, Frohling has held senior roles at firms such as EY and Booz & Company, specializing in growth and transformation strategies within competitive and regulatory contexts. Frohling also serves as a trustee on the Risk & Audit Committee for The Passage and as an angel investor for Angel Academe, focusing on funding women-founded startups in disruptive technologies. Educational credentials include an MBA from IMD and ESG & Sustainable Finance training from INSEAD.

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London, United Kingdom

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Trimstone Partners

Trimstone is a boutique strategy consulting business focused on supporting major strategic change in the insurance, asset and wealth management industries. The partners have all had senior executive as well as strategy consulting experience, and we have set out to build the consulting model we wish we could have called on as leaders. We work with management teams that believe in the capability of their teams but want support from a small number of experienced individuals as they face their toughest challenges.


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