Mike Sorrentino

Mike Sorrentino is an accomplished digital marketing professional with extensive experience in search engine optimization. Currently serving as SEO Manager at TriNet since October 2022, Mike has successfully owned the SEO strategy for a website merger project, achieving over 1,000% increased non-brand organic traffic. Prior to this role, Mike was VP, SEO Manager at Webster Bank, where responsibilities included implementing a multi-year digital analytics roadmap and directing a comprehensive SEO implementation that contributed to significant organic growth. Mike's career also encompasses roles at Treehouse Internet Group, where leadership of a digital performance team led to substantial revenue growth, and a background in client account management. Mike holds a degree from New York University.