Fraser Cole is an experienced marketing professional with a robust background in product management and digital marketing across multiple industries. Currently serving as Associate Director of On-Site Marketing at Tripadvisor since March 2017, Fraser leads initiatives focused on core business growth and direct-to-consumer strategies. Previous roles at Tripadvisor include Senior Growth Marketing Manager and Senior Manager, where strategic planning and revenue optimization were key responsibilities. Fraser's prior experience includes product management at TravelPod, where Fraser developed the first mobile app, and director-level roles in consumer marketing at Magmic Inc. and web development at Alcatel. Fraser holds a Master’s degree in English Literature from Loyola University Chicago and a Bachelor’s degree in English Literature from the University of Michigan.
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