Sara Abbas

Sara Abbas is currently a Manager in Strategy & Commercial Advisory at Trivandi, contributing to strategic projects in sports and entertainment. Previously, Sara worked as a Central Services Administration and Contract Officer for the FIFA World Cup Qatar 2022 and held various roles at KPMG UK, including HR Contact Team Advisor and Brand Executive at Hakaza Advertising. Sara's early career included a marketing apprenticeship at Al Wafa Trading Co., where they executed campaigns to bridge sales and marketing. Sara holds a B.A. (Hons) in Interior and Spatial Design from the University of the Arts London and an MSc in Marketing from Queen Mary University of London, along with CIPD qualifications in Human Resource Management.