Areeb Syed is an experienced financial executive currently serving as the Chief Transformation Officer for Europe & International Markets at Tropicana Brands Group since August 2022. Prior to this, Areeb held leadership roles at PwC as a Transformation Programme Director and at Upfield as Finance Transformation Director and Chief Internal Auditor, where responsibilities included implementing key financial systems and establishing internal audit functions. Areeb's extensive career at Unilever spanned 17 years, featuring roles such as Finance Separation Lead for the Global Sale of Spreads business and Group Financial Planning and Analysis Manager, among others. Areeb is recognized for developing frameworks for performance measurement, enhancing forecasting accuracy, and managing multifaceted finance teams across regions. Areeb holds an MSc in Materials Engineering and a BSc in Materials Science and Engineering from Imperial College London and is a Chartered Management Accountant (CIMA).
This person is not in any offices
Tropicana Brands Group
3 followers
Tropicana Brands Group brings together an exciting, global portfolio of some of the world’s most iconic juice brands including Tropicana, Naked, KeVita, Izze, Dole, Copella and Punica. Established in 2022 as a joint venture between PAI Partners and PepsiCo, the company aims to promote new growth for its business, opportunities for its people and accelerate a vision to quench the world’s thirst for more delight and nourishment. With a global footprint of more than 2,000 associates that spans North America and Europe, we are proud of our industry-leading capabilities in areas that include innovation, R&D, manufacturing, distribution, sales, marketing and nutrition expertise.