Tropicana Brands Group
Eric Le Cerf is an accomplished business leader with extensive experience in general management, sales, and marketing across various consumer goods companies. Currently serving as General Manager at Tropicana Brands Group since January 2022, Eric is instrumental in leading the business turnaround and strategic transformation following the company's acquisition. Prior roles include General Manager at Kellogg Company, where Eric successfully drove turnaround efforts in France, and Sales Director for both Kellogg and Henkel Beauty Care. Eric's foundational career includes significant positions at Colgate Palmolive and Kimberly-Clark, encompassing key accounts management, field sales direction, and marketing leadership. Educational qualifications include a Certificate in Business Sustainability Management from the University of Cambridge and an Executive Development Program from Harvard Business School.
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Tropicana Brands Group
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Tropicana Brands Group brings together an exciting, global portfolio of some of the world’s most iconic juice brands including Tropicana, Naked, KeVita, Izze, Dole, Copella and Punica. Established in 2022 as a joint venture between PAI Partners and PepsiCo, the company aims to promote new growth for its business, opportunities for its people and accelerate a vision to quench the world’s thirst for more delight and nourishment. With a global footprint of more than 2,000 associates that spans North America and Europe, we are proud of our industry-leading capabilities in areas that include innovation, R&D, manufacturing, distribution, sales, marketing and nutrition expertise.