Benedicta Badu currently serves as a Lecturer in Professional Skills at Universiteit van Amsterdam, focusing on Graphic Communication and Facilitation for the Graduate School of Life and Earth Sciences. Additionally, Badu holds the position of Communication Manager at ICAI - Innovation Center for Artificial Intelligence and works as a Vormgever de Editie at Trouw. As a freelance photographer with The Launchparty Agency and a Co-Founder & Creative Lead at Booth 360, Badu brings a diverse skill set to creative pursuits. Badu's experience also includes roles as a UI/UX Designer at Rainbow Sprinkles and Sport Producer for Viaplay Group, with significant contributions as a Graphic Designer at Argus Productions, specializing in media graphics. Previous involvement at Universiteit van Amsterdam includes a position as a student-assistant, alongside an internship in digital marketing at House of Sports. Benedicta Badu is currently pursuing a Master’s degree in Entrepreneurship at the University of Amsterdam, following a Bachelor’s degree in Communication Science from the same institution.