TROY Group, Inc.
Ty McCelleis is an experienced product manager and entrepreneur with a strong background in marketing and data analysis. Currently serving as a Product Manager at TROY Group, Inc., Ty oversees product development and improvement initiatives, collaborating with cross-functional teams to align products with market needs and company objectives. As the owner of SodaPop 360, Ty assists local entrepreneurs in enhancing their online presence through local SEO strategies. Previous roles include Director of Marketing and Database Marketing Manager at Delaware North, where Ty led rebranding efforts and marketing performance analysis. With a Master of Science in Marketing from Michigan State University and a Bachelor of Science in Business Administration from The University of Southern Mississippi, Ty possesses a robust educational foundation to support a diverse career path that spans market research, direct marketing, and strategic marketing initiatives.