Basak Karamehmet currently serves as the Head of Marketing at Tru Earth, a position held since April 2024. Prior experience includes multiple roles at Riverside Natural Foods Ltd., where responsibilities ranged from Global Marketing Manager to Brand Manager for MadeGood, from May 2019 to April 2024. Basak also worked as the Marketing Lead at ECCO Shoes and as a Brand Manager at Pristine Promotions. Earlier experience includes a Marketing Communications Supervisor position at McDonald's and a Senior Corporate Communications Specialist role at Polimeks. Basak's career began as a Consultant at Cardno Emerging Markets. Education includes a Bachelor of Arts in Psychology and Sociology from Georgetown University and a high school diploma from The Koç School.
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