Tru Fru is changing the way America snacks with our Hyper-Chilled and Hyper-Dried fruit in chocolate. Let's indulge with Mother Nature!

Consumer

E-Commerce

Food & Beverage

Sales

Tru Fru

Tru Fru's headquarters in Salt Lake City, UT, United States

Brandon O'Brien

Jeff Tillery

Brady Anderton

Gwyn Buescher

Benjamin Escalera

Rachel Lewis

Sebastian Ordonez

Karina G. Gonzalez

Kate Johnson

Angie Wolthuis

Marissa Eckrich

Ashley Angus

Stephanie Smith

The Leadership Team at Tru Fru is responsible for defining the strategic vision and direction of the company, ensuring alignment across all departments. This team collaborates on key initiatives to drive growth in the specialty snack market, enhance brand visibility, and optimize operational efficiency, while fostering an innovative culture that supports Tru Fru’s mission of transforming snack-time indulgence with unique fruit products.

Leadership Team

The Sales and Marketing team at Tru Fru is responsible for driving growth and brand awareness by promoting the company’s innovative Hyper-Chilled and Hyper-Dried fruit snacks. This dynamic team engages with retailers, develops strategic partnerships, and creates impactful marketing campaigns to effectively position Tru Fru as a leading snacking choice for health-conscious consumers. Collaborating closely with food service and special markets, they optimize sales strategies and ensure the brand reaches its target audience across multiple channels.

Sales and Marketing

This department develops and manages marketing strategies to enhance brand visibility and customer engagement.

Marketing Communications

This department ensures that products meet quality standards and regulatory requirements throughout the manufacturing process.

Quality Assurance

The Sales and Marketing Team at Tru Fru drives brand awareness and boosts sales through strategic marketing campaigns and customer engagement initiatives. They collaborate to analyze market trends, optimize shopper experiences, and enhance customer service, ensuring that Tru Fru’s innovative snack products reach and resonate with consumers across diverse channels.

Sales and Marketing Team

This department manages and enhances the organization's presence across various social media platforms.

Tru Fru

Org chart

Teams

Leadership Team

Sales and Marketing

Marketing Communications

Quality Assurance

Sales and Marketing Team

Social Media

Offices

Tru Fru

Org chart

Teams

Leadership Team

Sales and Marketing

Marketing Communications

Quality Assurance

Sales and Marketing Team

Social Media

Offices

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