Tru Vue
Erica Hamblin is a seasoned marketing professional currently serving as the Marketing Manager at Tru Vue since July 2023, where responsibilities include leading marketing programs and driving growth for custom framing retailers like Michaels and Hobby Lobby. Previously, Erica held several roles at James Hardie from March 2011 to January 2023, including Senior Associate Marketing Manager, where a $5M samples and marketing collateral production program was administered, and Associate Marketing Manager, overseeing the execution of marketing initiatives. Additional positions held at James Hardie included Marketing Specialist, Marketing Coordinator, and Customer Account Representative, demonstrating a comprehensive background in both consumer and trade marketing. Erica earned a Bachelor’s Degree in Marketing from DePaul University.
Tru Vue
Tru Vue is a manufacturer of high performance glazing products for the custom picture framing, museum, photography and engineered optics markets. We are a leader in engineering specialized glazing with our proprietary anti-reflective and UV protective coatings. Founded in 1946 as Chicago Dial, Tru Vue began as a manufacturer of glass for radio dials and later TV screens. One of the company’s first innovations was a process that etched the glass on TV screens, creating a non-glare surface that refracted light and allowed for a much clearer picture. This etched glass product is what brought Tru Vue into the picture framing market in 1970. Discovering that etched-glass technology eliminated the mirror-like reflections associated with framed art, Tru Vue again brought about industry-changing innovation with the introduction of double-sided, etched non-glare picture framing glass. Today, Tru Vue sets the standard in glazing that enhances, protects, and beautifies. From custom framing to conservation and preservation in museums and galleries across the globe, to digital displays in automobiles, medical devices and kiosks, Tru Vue is known as a leader and innovator in the protection and conservation of all things framed and displayed. Whether it’s Museum Glass®, Conservation Clear® and Conservation Reflection Control®, or our acrylic glazing products including Optium Museum Acrylic®, TruLife® and Vista AR® no other company has such a complete portfolio of high-performance glazing options as Tru Vue. Tru Vue is a subsidiary of Apogee Enterprises, Inc.