Nathan Baxter

Nathan Baxter is a highly experienced professional in the apparel and lifestyle industry, currently serving as General Manager at True Alliance since August 2011. In this role, Nathan Baxter holds full P&L accountability, establishes sales and margin targets, and develops comprehensive brand and business strategies while managing a team of over 30 individuals across various functions. Previously, Nathan Baxter worked as Product Manager at Fox Head, Inc., and as Design Manager at Icon Brand. Additionally, Nathan Baxter served as Brand Manager at Oakley, focusing on apparel, footwear, and accessories. Nathan Baxter holds a Bachelor's degree in Arts/Business from Monash University and completed earlier education at Scotch College.