Ayush Gupta is an accomplished marketing professional currently serving as Marketing Manager at Balancehero India since May 2024. Previously, Ayush held the position of Growth Manager at Limeroad.com from May 2023 to August 2024, where responsibilities included leading paid branding and acquisition initiatives, alongside cross-functional project management that significantly improved ROAS by 180% in three quarters. At Meesho from August 2021 to May 2023, Ayush focused on user acquisition by synchronizing multiple teams and conducting user research. Earlier experience includes a role as Digital Marketing Associate at Pristyn Care, where performance marketing campaigns were managed across various platforms. Ayush holds a Bachelor of Engineering in Civil Engineering from Birla Institute of Technology, Mesra, earned between 2016 and 2020.
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