Héctor Ariza

Digital Marketing & Analytics Senior Manager at True Interactive

Héctor Ariza is a Digital Marketing & Analytics Manager at True Interactive. Héctor has over four years of experience in marketing and analytics.

Prior to joining True Interactive, Héctor was a Marketing Intern at Kids' City, where they increased website traffic by improving user interface and performing Search Engine Optimization. Héctor also improved user engagement by creating content in social media platforms such as Facebook and Twitter. In addition, Héctor developed a dynamic planning template for the Head of Operations to reduce time and maximize information consistency across 14 centres.

Héctor is skilled in video production and has produced several video commercials and visual promotional material to increase brand awareness. Héctor has a Bachelor's degree in Marketing from the University of Miami.

Héctor Ariza has a Bachelor's Degree in Marketing and Finance from DePaul University. Héctor also participated in study abroad programs for marketing at the University of Westminster and ancient Greek history and philosophy at the College Year in Athens. In addition, they completed a French immersion program at Université du Québec à Montréal and obtained a certificate in French language from Alliance Française de Veracruz. Furthermore, they have various certifications from Lynda.com in sales and LinkedIn, Salesforce in Salesforce User Basics, Google Ads Display, Google Ads Search, and Google Ads Shopping.

Their manager is Taylor Hart, Senior Digital Marketing Manager. Héctor Ariza works with Amanda Cortese - Digital Marketing Manager, Morgan Reilly - Search Engine Marketing Manager, and Clare O'Shea - Digital Marketing Associate.

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