TrueMoney Cambodia
Pisith Phal is an accomplished marketing professional with extensive experience in telecommunications and marketing management. Currently serving as Head of Marketing & Wallet Business at TrueMoney Cambodia since October 2022, Pisith has held key marketing leadership roles at Ascend Group and Cellcard (CamGSM Co. Ltd.), where notable achievements include co-creating Cambodia’s first telco sub-brand for gamers and significantly increasing the youth segment's ARPU. With a strong background in campaign planning and youth marketing, Pisith has successfully launched multiple high-impact marketing campaigns, including the award-winning "Super Data Race." Educational qualifications include a Master's degree in Marketing from Pannasatra University and Bachelor's degrees in Management from the National University of Management and English for Communication from Norton University.
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TrueMoney Cambodia
TrueMoney is a leading international Fintech brand and part of Ascend Money, a digital financial services venture of The Charoen Pokphand Group (CP Group) and Ant Financial (Alibaba), two of the largest companies in Asia. We are now one of the largest financial life planforms in Southeast Asia, growing from just 1 market to 6 markets in a span of 2 years. We currently have significant operations in Thailand, Cambodia, Myanmar, Indonesia, Vietnam, and the Philippines.