Jolan Simpson

Jolan Simpson possesses extensive experience in strategic consultation, customer experience, and market research, with a distinguished career at Truist from December 2019 to March 2022 as Senior Vice President in various leadership roles. Jolan led the Enterprise CRM and Intelligent Automation Strategy and Operations, as well as the Client Experience and Market Research initiatives, driving innovative best practices across 12 business units to enhance customer relationships and revenue. Prior experience at BB&T included roles such as Senior Vice President, Client Experience and Research Manager, and Senior Vice President, Marketing Technology Manager, where leadership was demonstrated in enhancing marketing strategy and technology integration. Jolan's earlier career includes positions at American Express and Wells Fargo, underpinned by academic qualifications including an MBA from Duke University.