Babette Lazarus

Vice President, Insights Lab at TMB

Babette Lazarus has extensive work experience in the media industry. Babette started their career at Esquire magazine as a Research Director in 1996. Babette then moved on to Scripps Networks Interactive Inc. in 1999, where they served as the Director of Marketing and Creative Services for Fine Living Magazine. In 2002, Lazarus joined Conde Nast, where they held various roles including Director of Marketing, Executive Director of Marketing, and Senior Executive Director of Insights and Brand Strategy. At Conde Nast, they managed insights and sales services teams, provided marketing and ROI metrics for top revenue accounts, and participated in industry thought leadership activities. In 2015, Lazarus started working as a Marketing consultant for Trusted Media Brands, Inc., where they provided oversight of proprietary studies, data strategy, and marketing communications for various media clients, including Vogue, The Atlantic, and The Wall Street Journal. Babette later became the Senior Executive Director of Brand Insights at Trusted Media Brands, Inc., where they directed all research activities in support of digital and print advertising business across multiple brands.

Babette Lazarus has a BA degree in English Literature and French from Purchase College, SUNY. Babette also attended Hampshire College, but no degree or field of study information is available for that period.

Links

Previous companies

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Timeline

  • Vice President, Insights Lab

    April, 2019 - present

  • Senior Executive Director, Brand Insights

    August, 2015

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