Colton Pond

Advisor at Truv

Colton Pond has a diverse work experience spanning various roles and companies. Colton is currently the VP, Head of Marketing at Truv since June 2022. Prior to this, they worked at MX as the Director and later Head of Enterprise Marketing, where they focused on driving pipeline acceleration and thought leadership for all verticals. Colton also served as the Field Marketing Manager, transitioning field experiences to virtual due to the COVID-19 pandemic and influencing over $200M in qualified pipeline. Before MX, Colton worked at the University of Miami Herbert Business School as a Marketing Research Associate & Behavioral Lab Manager. Colton also had experience at Lucid as a Senior Marketing Automation Specialist and a Marketing Automation Specialist. At HealthEquity, they held roles as a Marketing Specialist and a Marketing Coordinator. Colton's early career involved an internship at Adobe, where they worked on Sales Revenue Gap Analysis.

Colton Pond holds a Master's Degree in Marketing Research & Business Analytics from the University of Miami Herbert Business School. Colton also earned a Bachelor's of Science degree in Marketing from Brigham Young University. Prior to their college education, Colton attended West Jordan High School, although no specific degree or field of study is provided for this institution.

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Previous companies

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Timeline

  • Advisor

    July 1, 2023 - present

  • VP, Head of Marketing

    June, 2022

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