Esti L.

Esti L. has a diverse and extensive work experience in the field of user experience and product design. They started their career in 2006 as a Digital Designer at mook and later worked at specialmoves as a Digital Designer. In 2009, they became a Freelance Art Director and UX Designer, working with top clients such as Top Shop, Zara, and Canal+. They also worked as a Visual and UX Designer for Nokia Next Generation, where they played a key role in the creation of the swipe and meego operating systems.

From 2011 to 2013, Esti L. served as the UX and Interaction Design Lead at Desigual, managing a team of designers and external agencies to create a consistent and coherent digital experience across multiple platforms. They then moved on to W12 Studios as a Senior Visual Designer and later joined Canonical Ltd. as a Lead Designer, focusing on product strategy.

In 2014, Esti L. started their own company, Esti Landa Limited, and took on the role of Lead Product Designer - Contractor. They worked with various companies, including eBay, Skype, and Hearst, contributing to projects such as eBay content templates, Skype redesign, and providing design feedback for the Apple News launch.

From 2015 to 2015, Esti L. worked as a Lead Product Designer at Hearst Magazines, collaborating with the Apple News design and product management team at the Apple Headquarters in Cupertino, California.

Most recently, Esti L. joined TSB Bank as a User Experience Lead in 2019.

Esti L. has a diverse education history in various fields. In 2018, they obtained the Google Analytics IQ certification from the University of Deusto, focusing on data analytics. Additionally, in 2013, Esti attended a seminar at the Nielsen Norman Group, specializing in usability and user experience. In 2012, they participated in a workshop with Stefan Sagmeister, where they explored design and creativity, specifically centered around happiness through design. Esti also attended a brainstorm techniques workshop with Vasava during the same year. In 2011, Esti completed an email marketing bootcamp, emphasizing marketing strategies. Although the precise start and end years are not specified, Esti pursued graphic designing and motion graphics at IED. Furthermore, Esti has acquired additional certifications, including the Google Analytics Individual Qualification from Google in May 2018 and the Jacob Nielsen Usability certificate from Jacob Nielsen.