Kate Thomson McIm

Kate Thomson MCIM has over 15 years of work experience in marketing. Kate currently holds the position of Head Of Marketing at TSG since November 2021. Prior to that, they were the Head Of Marketing at Perfect Image Ltd from March 2019 to October 2021. Their responsibilities at Perfect Image included defining and shaping campaign programs and establishing a lead generation team. Before that, Kate worked at Eque2 Limited as a Marketing Manager from August 2013 to June 2016. Kate joined during the Marketing Director's maternity leave and was responsible for establishing a telemarketing team, overseeing CRM migration, and developing a content marketing strategy. Kate's career in marketing started at Waterstons in 2006, where they held the roles of Marketing Manager and Marketing Assistant. Their role at Waterstons involved overseeing all marketing activities, developing core messages for lead generation and client retention, and promoting the skills and expertise of the company's consultants.

Kate Thomson MCIM received a Bachelor's Degree in Communication Studies from Sheffield Hallam University, completing their studies from 2001 to 2004. Kate later obtained the certification of Certified Digital Marketing Professional from the Digital Marketing Institute in October 2018. Additionally, Kate has pursued various certifications from CIM | The Chartered Institute of Marketing. Kate became a CIM MCIM Member in March 2022 and holds certifications in Digital Optimisation, Diploma in Professional Digital Marketing, The Digital Customer Experience, CIM Affiliate Studying Member, and Marketing and Digital Strategy, which they obtained between 2020 and 2022. Kate also obtained a certification in B2B Product Management from CIM | The Chartered Institute of Marketing in January 2023.