Hui-Yun Chen

Hui-yun CHEN currently serves as the Director of Brand Management at TSMC since January 2023. Previously, Hui-yun CHEN held various leadership roles at Lam Research, including Managing Director and Senior Director, from 2015 to December 2022. Experience in the semiconductor and electronics sectors includes positions as Director of Communications & Public Affairs for Asia Pacific at Applied Materials, Director of Corporate Communications & Branding for Asia Pacific at NXP Semiconductors, and Communications Manager for Asia Pacific at element14 Electronics. Earlier, Hui-yun CHEN worked as a Senior Manager at KLA-Tencor and as an Outbound Marketing Manager at Agilent Technologies, with responsibilities in outbound marketing programs across Asia. Hui-yun CHEN's career began at Hitachi Asia Ltd as a Senior Strategic Product Marketing Engineer, focusing on memory products. Educational qualifications include degrees from the National University of Singapore and Nanyang Technological University Singapore in Electronics and Electrical Engineering and Avionics Engineering, as well as postgraduate diplomas in Marketing from the Singapore Institute of Management and CIM.