Eva Koltunova

Chief Merchandise
at TSUM Moscow

Eva Koltunova is an experienced professional in luxury retail and brand management, currently serving as Chief Merchandise and Buyer at TSUM Moscow since April 2018. Responsibilities include overseeing the buying of concept luxury brands in womenswear and conducting brand negotiations across multiple locations. Prior experience includes roles as Senior Analyst and Analyst in Business Development at TSUM Moscow, where Eva led team initiatives in luxury womenswear and performed extensive market analytics. Eva also worked as Manager of International Accreditations at St. Petersburg University Graduate School of Management, where processes were developed for improving rankings and faculty qualifications. As the founder of La primaeva blog, Eva produced fashion articles and grew a significant online audience. Educational achievements include a CEMS Master’s in International Management and a Master's degree in International Business from Università Bocconi.

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