Raj is an accomplished CX coach and the Assistant Vice President of Customer Journey Design and Operations at Astro Malaysia Holdings Berhad, where they leverage over 18 years of experience in enhancing customer experiences across digital channels. With a strong background in strategic planning, process transformation, and data analytics, Raj leads a professional team dedicated to transforming customer service models and improving operational efficiency. Currently, they are instrumental in driving initiatives that significantly reduce voice calls and enhance customer satisfaction. Raj holds a Bachelor's degree in Information Systems from Universiti Tun Abdul Razak.
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