TVB is the not-for-profit trade association of America's broadcast television industry, including linear and digital platforms. Its members include television broadcast groups, advertising sales reps, syndicators, international broadcasters, associate members and over 800 individual television stations. TVB promotes the benefits of local broadcast television platforms to the advertising community and in doing so works to develop advertising dollars for U.S. Spot Television. TVB provides a diverse variety of tools and resources, including this website, to support its Members and to help advertisers make the best use of local television.

Steve Lanzano

Anthony Spirito

Hadassa Gerber

Brad Seitter

Abby Auerbach

Claire Walter

The Marketing and Research Team at TVB conducts in-depth analysis and research on audience trends, advertising effectiveness, and industry developments to support the broadcast television sector. This team develops strategic marketing initiatives, creates valuable resources for members, and advocates for the benefits of local television to the advertising community, ultimately driving revenue growth for U.S. spot television.

Marketing and Research Team

About

Team members

Other teams at TVB

Leadership Team