Neil M Hancock

Chief Marketing Officer at Twinview

Neil M Hancock has a diverse work experience, starting from 2006. Neil M has held various marketing roles in different companies. From 2006 to 2008, they worked as an Internet Marketing Manager at Prodo, where they created and managed successful SEO, PPC, and email marketing campaigns for clients. In 2008, they joined Enigma Interactive as an e-Marketing Accounts Manager, where they were responsible for key account management and creating proposals and briefs. From 2009 to 2014, they worked at Silverbean as a Senior Search Marketing Consultant, overseeing SEO and PPC accounts and managing the internal SEM team. Additionally, they served as the Head of Optimisation, leading the Analytics, Measurement & CRO service, and as the Head of B2B, developing lead generation strategies. In 2019, they became the Head of Marketing at Hive HR, responsible for marketing, brand, and demand generation, as well as managing the Hubspot CRM. Neil M further progressed to the role of Marketing Director at Visualsoft Ltd in 2021, where they led the demand generation team and achieved significant growth in MQLs and SQLs. Currently, they serve as the Chief Marketing Officer at Twinview starting from 2023.

Neil M Hancock completed their Bachelor of Science degree in Information Systems at Newcastle University from 2003 to 2006. Prior to that, they attended The British School of Brussels from 1994 to 2003, although the specific degree or field of study is not mentioned. In addition to their formal education, Neil obtained the Google Analytics Individual Qualification from Google in October 2015.

Location

Newcastle, United Kingdom

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Twinview

Twinview is a browser-based Digital Twin platform for the property sector connecting building systems’ data to a 3D model viewed on single customisable dashboards. Twinview delivers measurable value by optimising operational performance, reducing carbon, increasing productivity and improving space utilisation. Operations optimisation in the property sector ensures that operations are performing as efficiently as possible. Typically, the goal is to minimise costs and maximise operational capabilities. Twinview goes beyond cost management. It uses data from thousands of assets in a building to provide opportunities for operational efficiency. Every building generates large amounts of data that is often unconnected or used to deliver value to property owners. Twinview connects, analyses and visualises asset data to provide insights and opportunities to optimise operational performance. Customisable dashboards provide essential data to assist in achieving businesses goals and facility managers can access and control a building's assets remotely via a web browser using a desktop computer, tablet or mobile phone. Building performance can be optimised with access to real-time data to identify carbon reduction opportunities, improved productivity and space utilisation. By understanding how a building is performing and used, with Twinview's support, it is possible to identify areas to optimise operational performance. Productivity in the property sector is affected by the efficient use of resources and capital by maximising performance from as few resources as possible. Twinview puts performance information into the hands of those who need it most, such as on a mobile device without needing to access complex BMS (Building Management Systems).


Employees

11-50

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