Jouko Väntänen

Jouko Väntänen has a diverse work experience spanning various roles and industries. Jouko has worked as a Digital Marketing Specialist at twoday Finland, where they focused on demand generation, lead acquisition, and marketing campaigns. Jouko achieved a triple-digit improvement in Marketing Qualified Leads and Sales Qualified Leads. Prior to that, they worked as a Growth Hacker at Säästöpankkiryhmä, where they planned and developed digital marketing activities for existing and potential customers.

In addition, Jouko has experience as a Sales Manager at Nixu Corporation, where they were responsible for B2B sales, customer acquisition, and sales process development. Jouko also worked at Kesko - K-Group, where they held various roles including Content Manager, Product Owner, and Digital Marketing & Sales Manager. In these roles, they focused on developing data-driven digital marketing strategies, optimizing lead generation, and improving customer experience. Jouko achieved remarkable improvements in lead acquisition, website conversion, and quality traffic.

Jouko also has experience as a Coach at TFW Helsinki, where they trained individuals in fitness and helped them achieve their goals. Furthermore, they served in leadership roles at Helsingin Ekonomit ry, where they organized marketing-related events and contributed to the strategic role of marketing in companies. Jouko also worked as a Product Manager at Hankkija Oy, where they managed and developed cooperation with suppliers.

Earlier in their career, Jouko worked at Alko Oy in various roles such as Project Coordinator, Assistant Shop Manager, and Salesperson. These roles gave him extensive knowledge and interest in food, wine, and beer culture.

Overall, Jouko Väntänen has a strong background in digital marketing, sales, customer relationship management, and project management. Jouko has achieved notable results in lead generation, marketing productivity, and customer experience optimization.

Jouko Väntänen's education history includes a Master's degree in Economic Sciences from the University of Eastern Finland, which they obtained from 2003 to 2009. During this time, they studied business management, marketing, and international business. In 2005 to 2006, they attended the University of Huddersfield, focusing on marketing and business management. Prior to their university studies, they completed their Matriculation Examination at the Upper Secondary School of Sievi from 1998 to 2001.

Furthermore, Jouko Väntänen has obtained several certifications to expand their knowledge and skills. Jouko became a Lean Service Creation ambassador from Futurice in December 2016. Jouko also acquired the TFW Level 1 Instructor certification from Training for Warriors in December 2015. Additionally, they have certifications in Advanced Google Analytics, Google Analytics for Beginners, HubSpot Marketing Software, HubSpot Sales Software, Inbound Marketing, Google Ads Search Certification, Google Analytics Individual Qualification, and Ecommerce Analytics: From Data to Decisions, all obtained in 2022. Jouko also possesses a Food Hygiene Card certification from Elintarviketurvallisuusvirasto Evira, although the specific month and year of obtaining this certification are unknown.