Mikko Katara

Mikko Katara has a diverse work experience spanning different industries and roles. Mikko is currently the Marketing Director at twoday Finland, a position they took on in October 2022. Prior to this, they were the Head of Marketing at Visma Consulting Oy from April 2020 to October 2022.

In 2019, Mikko worked as the Head of Marketing at Helsinki Outlet, where they were responsible for various marketing activities including branding, marketing strategy, business development, PR, and project management. Mikko worked in a hands-on role and oversaw tasks such as campaign planning, website management, and agency coordination.

Before that, Mikko served as the Marketing Director at Ubisoft RedLynx from March 2015 to June 2018. In this role, they led a team of 9 professionals and was responsible for marketing communications, branding, marketing strategy, product marketing, and customer insight.

From March 2009 to October 2014, Mikko worked for RAY (Finland's Slot Machine Association) as the Head of Customer Relationship Marketing & Development. Mikko led a company-wide project focused on transforming the business model to a customer-centric approach. Mikko also built and led the company's Customer Relationship Management team and oversaw loyalty programs, customer data management, and customer relationship marketing.

Mikko's earlier experiences include project management roles at TBWA\Helsinki and account director positions at Traktor Helsinki. Mikko also worked briefly as a customer service representative at Nordea in 2004 and 2002.

Overall, Mikko Katara brings extensive experience in marketing, leadership, project management, and customer relationship management to their current role as Marketing Director at twoday Finland.

Mikko Katara holds a M.Sc. degree in Economics and Business Administration with a specialization in Marketing from the Helsinki School of Economics (Helsingin kauppakorkeakoulu). There is no available information regarding the specific years of Mikko's education or any other educational institutions they may have attended.