Michele Lougheed

Michele Lougheed is a Product Manager who specializes in Marketing Automation. With a strong focus on optimizing marketing automation activities, Michele has successfully delivered high-impact projects and key marketing initiatives. Michele has extensive experience in building and implementing automated onboarding programs, lead nurture programs, lead assignment routing, and lead generation forms. Michele has a background in digital marketing, website management, CRM data integrity, and email marketing strategies. Michele also has experience in stakeholder engagement, building relationships between marketing and technical teams. Furthermore, Michele has a strong educational background with degrees in Intelligence Analysis, Criminology, Sociology, and Multimedia & Web Design.