Catherine Sivills

Catherine Sivills is a seasoned marketing and communications professional with extensive experience leading strategic initiatives across various organizations. Currently serving as VP of Strategic Alliance Initiatives at U.S. Bank since August 2019, Catherine drives marketing and communication strategies, focusing on product marketing and branding. Previously, Catherine held roles as AVP/Digital Lead for the East Division at U.S. Bank, and as National Chief of Marketing and Strategic Communications at Civil Air Patrol. Catherine has also served as Regional Marketing/PR Director at Baptist Health (KY), AVP for Branding, Marketing and Communication at Murray State University, and Director of Planning and Marketing at Murray-Calloway County Hospital. Educational background includes a Master’s degree in Public Administration and a Bachelor's degree in Public Relations from Murray State University, as well as a Digital Media and Marketing Certificate from Duke University.