Sam Horton

Sam Horton serves as the VP of Strategic Alliances & Operations at Uare.ai, a pioneering startup focused on developing personalized and secure AI solutions. In addition, Sam is an advisor at Tie and previously held multiple leadership roles at Firework, including VP of Strategic & Alliance Partnerships, where responsibilities included managing partnerships to enhance product adoption and market reach. An MBA graduate from Hult International Business School, Sam has a strong background in strategic partnerships and business development, with earlier experience at Mosaic North America managing high-profile campaigns for Labatt Breweries. Sam's educational credentials also include continuing studies at Stanford University in Product Management and a Bachelor of Arts from Western University.