Berna Bay is a UX/UI designer and design lead with over seven years of experience across various industries, including telecommunications, banking, and digital innovation. Currently, as the Crew Design Lead at UBS, Berna shapes mobile banking experiences that prioritize clarity and seamless user journeys. Previously, they held roles at Vodafone and Sunrise UPC GmbH, where they focused on user experience strategy and design. Berna began their career with internships at muehlhausmoers corporate communications and BRANDIT Strategie & Design GmbH after earning a Bachelor of Arts in Graphic Design from Media University.
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