Anton Kalinin

Anton Kalinin is a Digital Product Manager at UCPA, where responsibilities include optimizing customer experience and data management across the digital ecosystem. Notable achievements include designing an omnichannel contact platform and a personal account app that improved data quality by 18%. Previous roles include Data Business Analyst and Marketing & CRM Manager at UCPA, where Anton built a customer loyalty program and reorganized CRM marketing workflows for increased efficiency. Prior positions at FDJ as Loyalty Marketing Manager involved developing CRM plans that generated a 5% revenue increase, while experience as an Account Manager at DDB showcased the ability to manage multiple client accounts effectively. Anton holds a Master's degree in marketing and business strategy from Université Paris Dauphine - PSL.