Carine Meghzi

Carine Meghzi has extensive experience in marketing and e-commerce, currently serving as Responsable Marketing relationnel et Emerchandising at UCPA since May 2008. In this role, Carine Meghzi develops and coordinates multichannel marketing strategies, manages the implementation of relational marketing actions, and oversees sales promotions. Responsibilities include piloting display and remarketing campaigns and managing a team of six while utilizing analytics tools such as Google Analytics and Tableau Software for performance analysis. Previously, Carine Meghzi worked at BELAMBRA from January 2000 to April 2008, where duties included deploying BtoC e-marketing strategies, coordinating recruitment campaigns, and managing the e-commerce offerings. Educational background includes attendance at Ecole pratique du tourisme and Lycée Albert Einstein.