Kevin Bain

Digital Product Lead - Web, Apps And Gaming at UEFA

Kevin Bain is an accomplished digital product leader with extensive experience in the sports and entertainment sectors. Currently serving as Digital Product Lead at UEFA since August 2025, Kevin shapes digital platforms for major football events, reaching over 50 million supporters. As a Non-Executive Director for the Scottish Handball Association, Kevin advises on digital strategy and engagement. Prior roles include Product Lead at Arsenal F.C., where Kevin directed a significant digital transformation, and Founder & Managing Director of Bain Digital, providing consultancy services for various sports organizations. Kevin also co-founded 532 Design Limited, a sports gaming start-up, and served as Chief Technology Officer for Aposto. Earlier in career, Kevin held technology leadership roles at The R&A and worked as a Product Analyst and Web Developer. Kevin holds a degree in Computing & Multimedia Technology from Robert Gordon University and has pursued continuous education through Squared Online.

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