UK Finance
Paula Callan is an experienced marketing professional with a robust background in leading and executing marketing strategies across various industries. Currently serving as the Marketing Manager at UK Finance since October 2020, Paula develops and implements marketing strategies and engaging campaigns across multiple channels. Previous roles include Marketing Manager at the Emerging Payments Association, where Paula managed event and membership strategies, and at The Telegraph, focusing on B2C marketing for events. Paula's experience also encompasses marketing management at Worldwide Business Research and earlier roles at Premier Tax Free and NUI Galway Career Development Centre. Paula holds a Master's Degree in Marketing Practice from the University of Galway, along with professional and bachelor's qualifications in marketing.
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UK Finance
UK Finance is the collective voice for the banking and finance industry.Representing more than 250 firms across the industry, they act to enhance competitiveness, support customers and facilitate innovation.They work for and on behalf of their members to promote a safe, transparent and innovative banking and finance industry. They offerresearch, policy expertise, thought leadership and advocacy in support of their work. They provide a single voice for a diverse and competitive industry. Their operational activity enhances members’ own services in situations where collective industry action adds value.