Shane P. McQuade, MBA, MS, is an accomplished marketing professional with extensive experience in the biotechnology and diagnostics sectors. Currently serving as Senior Marketing Manager at Ultima Genomics, Shane leads the marketing strategy for new and existing next-generation sequencing products. Previously, as Senior Global Marketing Manager at Bio-Techne, Shane managed a team to develop multi-channel marketing campaigns, achieving significant lead growth in molecular diagnostics. With a background at Siemens Healthineers focusing on laboratory automation and molecular diagnostics, Shane's expertise encompasses omni-channel campaigns and customer journey optimization. Shane also holds multiple advanced degrees, including an MBA and an MS in Biotechnology with a marketing emphasis, and certifications in digital marketing and product marketing.
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