Shindy Barber

Shindy Barber serves as the Vice President of Marketing at Umba, a fintech bank in Africa, where responsibilities include launching and developing marketing strategies to enhance market penetration and customer acquisition. Previously, Shindy held the position of Fractional CMO at Summa Forte, guiding all global marketing initiatives for a seed-stage startup. Notable experience includes leadership roles at Starbucks, Amazon, Yum! Brands, and Taco Bell, with a focus on brand management, innovation, and marketing strategy. Shindy's educational background includes a Bachelor of Applied Science from Western Michigan University, along with studies at Stanford University Graduate School of Business and Harvard University in Entrepreneurship in Emerging Economies.