Nicole Kratochwill

Nicole Kratochwill currently serves as Senior Manager of DTC Marketing at Under Armour, a position held since October 2018, where responsibilities include strategic prioritization of web initiatives and fostering collaborations across various departments. Previously, Nicole held roles as Manager of Digital Content Strategy and Campaign Manager at Under Armour, successfully managing campaign deliverables and optimizing the go-to-market process. Nicole's career at Under Armour began as a Project Manager, where significant projects included leading the integration of eCommerce efforts and developing the company's first cross-channel Holiday Gift Guide. Nicole earned a Bachelor of Fine Arts in Graphic Design from the University of Maryland Baltimore County.