Julian Chu is an experienced executive with a strong background in digital marketing, eCommerce, and operational leadership across various sectors, particularly in consumer brands. Currently serving as a Core Member at Underscore VC since 2017, Julian has held significant roles such as Chief Operating Officer at SOS, overseeing integrated hardware/software start-up initiatives, and Interim President at Market Defense, where oversight involved strategic operations for an Amazon agency. Previous roles include fractional leadership in strategy and marketing at Exceleration LLC, and as Operating Partner at Castanea Partners, focusing on digital marketing for a range of consumer passion brands. Prior experience with PUMA Group and Salesforce Commerce Cloud highlights effective management of eCommerce operations and customer success initiatives. Julian's career began at IBM Corporation, where foundational work in retail solutions and thought leadership was established. Julian holds a B.A. in Government and Economics from Harvard University.
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