Gary Murray

Gary Murray is a seasoned professional in digital fundraising and eCommerce, currently serving as the Global Head of Digital Fundraising at UNICEF since November 2020. As the Founder Managing Director of Rockstar Commerce, established in January 2017, Gary leads a global agency specialized in providing commercial and digital services. Previous roles include significant contributions at BESTSELLER in eCommerce consultancy, ASICS overseeing eCommerce and digital marketing across Europe, and adidas Group focusing on international expansion of eCommerce. Additionally, Gary has managed key projects for renowned brands like Tommy Hilfiger and Nike, demonstrating a strong track record in project management and business development. Gary holds a PgDip/MSc in Multimedia and Internet Technology from Edinburgh Napier University and a Bachelor of Science in Architecture from the University of Strathclyde.