UniCredit Group
Alessandro Appodio has extensive experience at UniCredit since 2008, currently serving as Project Manager in the Retail Digital Channels Transformation Unit, where responsibilities include overseeing digital projects related to internet banking, mobile applications, and institutional websites with a focus on Artificial Intelligence and user engagement. Previous roles at UniCredit involved leading internet and mobile project development, enhancing information architecture, and managing georeferencing for branches. Additionally, Alessandro oversaw Business Social Activities on platforms like Facebook, executed SEO/SEM campaigns, and managed online reputation activities. Prior experience includes serving as an intranet junior manager at Banca di Roma. Alessandro holds a Master’s degree in Marketing and Communication e-Business from Ateneo Impresa and a degree in Communication Sciences from Sapienza Università di Roma.
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