Katie Gray

Marketing Acquisition Lead at UniSuper

Katie Gray has over 17 years of work experience in marketing and advertising roles. Katie currently serves as the Marketing Acquisition Lead at UniSuper since October 2021. Prior to this, they were the Marketing Manager at iSelect from April 2021 to October 2021. From September 2020 to March 2021, they worked as the Head of Advertising and Digital at La Trobe Financial.

Katie's longest professional tenure was at Origin Energy, where they held multiple roles. Katie started as the Acquisition, Brand, and Campaign Manager in January 2011 and remained in that position until September 2020. In this role, they excelled at creating integrated marketing campaigns and achieved a 19% improvement in new customers through a winter campaign. Katie also led the digital marketing team and performed a colleague's role during their leave, creating high-performing integrated campaigns.

Prior to Origin Energy, Katie worked at Telstra, where they held the positions of Advertising Manager from September 2007 to January 2011 and Marketing Communications Specialist from January 2007 to September 2007. In these roles, they managed large-scale above-the-line integrated campaigns, collaborated with insights teams for product launches, and provided marketing support on geographical and customer segment splits.

Katie's earliest experience was as the Marketing Manager at Royal Selangor from March 2004 to December 2006. Their responsibilities included organizing calendar events, managing licensed products, and distributing exclusive brands.

Overall, Katie Gray has a strong background in marketing and advertising, with expertise in campaign management, digital marketing, and brand development.

Katie Gray started their education in 1995 at Deakin University, where they obtained a Bachelor of Arts degree with a major in Commerce, focusing on Marketing. Katie completed their undergraduate studies in 1999. During the same period, they also pursued a major in Chinese (Mandarin) at Deakin University.

In 2001, Katie acquired a Diploma in Market Research from the Market Research Society of Australia. Additionally, in that year, they pursued Honours in Marketing at Monash University.

In 2002, Katie Gray enrolled at Monash University, where they pursued a Masters degree in Marketing, which they completed in 2003.

Based on the provided information, Katie has degrees in Bachelor of Arts with a major in Commerce (Marketing), a Diploma in Market Research, and a Masters in Marketing. Katie has studied at Deakin University and Monash University.

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Timeline

  • Marketing Acquisition Lead

    October, 2021 - present