Maggi Baran

Maggi Baran has over 15 years of experience in brand and partnership management, with a focus on entertainment and sports marketing. Maggi is currently serving as the Vice President at United Entertainment Group, where they are responsible for driving cultural relevance for their client's Home Cleaning and Home Storage brands through entertainment, sports, and lifestyle marketing. Maggi'srole involves strategic planning, execution of music partnerships, film/TV integrations, non-profit/NGO integrations, and sports partnerships. Maggi also develops sustainability-focused initiatives and partnerships.

Prior to their current role, Maggi held the position of Senior Director at United Entertainment Group from 2018 to 2022. In this role, they continued to contribute to brand management and marketing strategy.

Before joining United Entertainment Group, Maggi worked at MAC Presents from 2012 to 2018. Maggi initially served as the VP of Partnerships, creating partnerships and live events between top artists and leading brands. Maggi was involved in all aspects of brand management and marketing strategy, including origination, planning, ideation, negotiation, activation, and budget reconciliation. Maggi played a key role in MillerCoors' music festivals and developed partnerships with various artists.

At MAC Presents, they also held the position of Director of Sponsorships from 2013 to 2015. In this role, they were responsible for managing custom partnerships, such as the Samsung/Verizon/John Legend partnership that launched the Galaxy Note 3 and Galaxy Gear. Maggi also worked on the Southwest Airlines and Imagine Dragons integrated marketing campaign.

Earlier in their career, Maggi worked at Velocity Sports & Entertainment from 2007 to 2012 as a Manager. Maggi'sresponsibilities included brand development and strategy for long-term partnerships, with a focus on AT&T, FedEx, and Toyota Sports and Entertainment Initiatives. Maggi managed sponsorships for Major League Soccer and U.S. national soccer team.

Overall, Maggi Baran has a strong background in brand management and marketing strategy, with a track record of successful partnerships and integrated marketing campaigns in the entertainment and sports industries.

Maggi Baran holds a Bachelor of Science degree in Marketing and Finance from the University of Dayton. No information is provided regarding the specific years of their education or any previous educational experiences.