Ryan Segers

Ryan Segers currently serves as the Vice President of Consumer Products at the United Football League (UFL) since February 2024. Prior to this role, Ryan held the position of Director of Consumer Products at the XFL from January 2023 to January 2024. Ryan's extensive experience in retail management includes serving as General Manager at Fanatics, Inc., where responsibilities encompassed overseeing retail operations for the Phoenix Suns and Phoenix Mercury, managing numerous events, and generating significant net revenue. Previous positions with Delaware North involved notable roles such as General Manager for Chicago Bears retail operations, where remarkable revenue growth was achieved, as well as roles managing retail at Oriole Park at Camden Yards. Ryan's career began at Twins Enterprise and HOOD Clothing Incorporated, with a focus on retail operations and marketing. Educational qualifications include a Bachelor of Arts in Sociology from the University of Rhode Island and multiple certificates in business analytics, hospitality, retail management, and brand management.