Amy Lamparske, MBA, MAL, is an accomplished Market Strategy & Growth Leader with extensive experience in digital analytics and marketing. Currently serving as a Market Strategy & Growth Leader and CX & Digital Analytics Leader at UnitedHealth Group, Amy has previously held significant roles including Chief Digital Officer & VP Marketing at James Hardie Building Products and Head of Global Social Media at 3M. As the founder and consultant at Social Butterfly, Amy brings a strong entrepreneurial approach to digital marketing. Amy's educational background includes an MBA in Marketing from Augsburg University and ongoing studies at the Massachusetts Institute of Technology for a Leading Business Growth Professional Education Certificate focusing on Artificial Intelligence & Machine Learning.
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