Frida Wistrand currently serves as the Music Strategy Manager for Stream at Universal Music Sweden, a position held since June 2022. Prior to this role, Frida was the Label Development Manager at Ingrooves Music Group from August 2021 to June 2022 and worked as a Key Account Manager and Content Operations Agent at Amuse between May 2018 and August 2021. Frida holds a Kandidatexamen in Sångpedagog from the University College of Music Education in Stockholm, earned between 2018 and 2021, and previously completed a Musiker degree at RML - Birkagårdens folkhögskola from 2016 to 2018.
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