Universal Destinations & Experiences
Melissa Wolfe is an accomplished marketing professional with extensive experience in digital media and communications. Currently serving as the Sr. Director of Media Activation at Universal Destinations & Experiences since January 2016, Melissa has successfully led a team dedicated to innovative digital marketing strategies and native advertising. Previous roles at Universal included Director and Manager of Digital Media, where Melissa developed impactful paid social media campaigns. Prior to Universal, Melissa was a Social Media Specialist at Wyndham Vacation Ownership, focused on enhancing the brand's online presence, and held positions at Plan A Public Relations & Marketing, Inc. and the American Resort Development Association, where foundational skills in communications and marketing were developed. Melissa holds a degree in Journalism with a focus on Public Relations from Indiana University Bloomington.
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Universal Destinations & Experiences
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Universal Destinations & Experiences., a unit of Comcast NBCUniversal, offers guests around the globe today’s most relevant and popular entertainment experiences. With three-time Academy Award winner Steven Spielberg as creative consultant, its theme parks are known for immersive experiences that feature some of the world’s most thrilling and technologically advanced film- and television-based attractions. Universal Destinations & Experiences in the U.S. are Universal Studios Hollywood and Universal Orlando Resort. Around the world, UP&R includes Universal Studios Japan in Osaka, a license agreement with Universal Studios Singapore at Resorts World Sentosa, and the recently-opened Universal Beijing Resort.